9.1/10·5,678 reviews
Purple Hybrid Premier
The no-pressure mattress with GelFlex Grid
November 6 – December 1, 2026
Purple Black Friday Sale 2026
Purple's largest bundle discounts of the year. Expect up to $1,000 off Hybrid Premier packages with free sheets and pillows included.
Up to $1,000 off bundles
Our Take on the Purple Black Friday Sale
Purple structures its Black Friday promotion as a bundle discount rather than a straight mattress markdown, which makes the headline number look larger than the mattress-only savings. The mattress itself typically comes down $300–$500; the rest of the advertised total is sheets, pillows, and a protector.
The GelFlex Grid is the reason to buy Purple — it is the most breathable comfort layer we test, and it does not soften the way foam does over a first year. If cooling is your primary concern, the standard Purple Hybrid captures most of that benefit at a materially lower price than the Hybrid Premier.
Expect the window to open in early November 2026 and run through Cyber Monday, with pricing applied automatically at checkout. Purple also sells through Costco and Mattress Firm, and those channels occasionally run their own November bundles worth comparing.
Free Purple sheet set and two pillows on qualifying Hybrid and Hybrid Premier orders.
Featured Purple Black Friday Deals
Expected Purple Black Friday 2026 Prices by Size
Projected from the sale prices we logged during Purple's 2025 Black Friday event, adjusted for 2026 list pricing. Treat these as the price to beat, not a guarantee.
| Size | 2026 list price | Expected Black Friday price |
|---|---|---|
| Twin XL | $1,499 | $1,099 |
| Full | $1,799 | $1,299 |
| Queen | $1,999 | $1,399 |
| King | $2,499 | $1,749 |
| Split King | $2,998 | $2,198 |
Is Purple Cheaper on Black Friday Than Labor Day?
Our tracked Purple prices from the 2025 Labor Day event compared with the same year's Black Friday pricing — the clearest guide to whether waiting is worth it.
| Size | Labor Day price | Black Friday price | Difference |
|---|---|---|---|
| Queen | $1,499 | $1,399 | $100 cheaper |
| King | $1,899 | $1,749 | $150 cheaper |
| Split King | $2,398 | $2,198 | $200 cheaper |
Shopping sooner? See our Purple Labor Day 2026 sale page or the best time to buy a mattress guide.
Purple Black Friday Discount History
What Purple actually discounted each November, based on the pricing we tracked during each event rather than the headline the brand advertised.
| Year | Discount | What we observed |
|---|---|---|
| 2023 | Up to $800 off | Restore line only |
| 2024 | Up to $1,000 off + bundle | RestorePlus added |
| 2025 | Up to $1,100 off + bundle | Best Purple pricing we have logged |
| 2026 (projected) | Up to $1,100 off + sheet and pillow bundle | GelFlex pricing has been stable three cycles running |
When to Buy Purple in November
- Purple's biggest dollar discounts land on King and Split King, so larger sizes benefit far more from waiting for November than a Queen does.
- The sheet-and-pillow bundle is added at checkout in most years rather than requiring a code.
- Purple also sells through Mattress Firm and Costco; the direct site has matched or beaten those channels every Black Friday we have tracked.
Should You Buy Purple This Black Friday?
Buy it if
- You want the GelFlex grid feel — pressure relief without heat retention
- You are a side sleeper with shoulder or hip pressure points
- You share a bed and want strong motion isolation with responsive lift
Skip it if
- You dislike the unusual grid sensation; it is the most polarizing feel we test
- You need a lightweight mattress — Purple hybrids are heavy to move
Our verdict
November is the only window where Purple's King pricing drops meaningfully below its holiday-weekend norm. If the grid feel suits you and you want a King, wait for Black Friday; for a Queen the gap is small enough to buy whenever you need it.
Purple Black Friday Sale — FAQ
When does the Purple Black Friday 2026 sale start?
Expect early November 2026 through Cyber Monday. Purple has consistently opened its November pricing well ahead of the holiday weekend.
Is Purple's $1,000 Black Friday discount real?
Partly. The mattress itself comes down $300–$500; the remainder of the advertised savings is the retail value of bundled sheets, pillows, and a protector. It is real value, but not $1,000 off the mattress.
Does Purple offer a Black Friday promo code?
No. Purple applies its holiday discount automatically at checkout, and bundle items are added on the cart page rather than through a code.
Which Purple model is the best Black Friday buy?
The standard Purple Hybrid for most people — it delivers the GelFlex Grid experience at the lowest price in the lineup. Step up to the Hybrid Premier only if you want the thicker grid layer for pressure relief.
Is Purple cheaper at Costco on Black Friday?
Sometimes. Costco runs its own November Purple bundles that occasionally undercut direct pricing, though the model selection is narrower and returns run through Costco rather than Purple.
Compare All Black Friday 2026 Mattress Deals
See every confirmed Black Friday mattress sale for 2026 — Saatva, Tempur-Pedic, DreamCloud, Nectar, Purple, Helix, and more — in our master Black Friday deal tracker, or check year-round pricing in our brand coupon pages.